A Next-Gen Dealer Management System for Burns Chevrolet of Gaffney

"It adds up to at least $3000, probably closer to $5000, in savings a month."

Introduction 

Burns Chevrolet of Gaffney, a dealership with a rich history dating back to 1923, has embraced Tekion, a modern dealership management system (DMS), revolutionizing their operations. This testimonial highlights how Tekion has not only streamlined their processes but also significantly boosted their financial performance and customer satisfaction. 


Historical Context and Transformation 

Deep-Rooted Legacy 

Burns Chevrolet of Gaffney's journey began nearly a century ago, with a long-standing commitment to quality and customer service. The transition to Tekion represents a pivotal moment in their history, embracing modern technology to enhance their legacy of service. 

Revolutionary Implementation 

The adoption of Tekion was a strategic move aimed at updating their DMS capabilities. The platform has proven to be a game-changer for the dealership, making their operations more efficient and significantly more effective than their previous systems. 


Operational and Financial Improvements 

Cost Efficiency and Profitability 

Tekion has allowed Burns Chevrolet to dramatically reduce the number of vendors they use by consolidating various services under one platform. This change has led to clear cost savings of thousands of dollars each month. Additionally, the dealership has witnessed an increase in revenue per transaction in their finance office, which speaks to the system's impact on enhancing profitability. 

Streamlined Financial Reporting 

The speed and efficiency of financial reporting have greatly improved with Tekion. What used to take many days now takes less than two, thanks to the system's real-time data processing capabilities. This rapid turnaround is crucial for timely decision-making and operational agility. 


Enhanced Customer Service 

Multi-Channel Communication 

Tekion's integrated communication tools have transformed how Burns Chevrolet interacts with their customers. The ability to send communications via email and text directly from the system has enhanced the overall customer experience, making interactions smoother and more responsive. 

Advanced Analytics for Better Service 

The dealership utilizes Tekion’s Advanced Analytics to gain a comprehensive view of their operations. This feature allows them to adjust business strategies effectively, ensuring that they meet customer needs efficiently and improve service delivery continually. 


Conclusion 

The adoption of Tekion at Burns Chevrolet of Gaffney is a testament to how longstanding businesses can leverage modern technology to stay relevant and competitive in a rapidly evolving industry. By enhancing operational efficiencies, financial performance, and customer satisfaction, Tekion has proven to be not just a tool but a transformational force for Burns Chevrolet of Gaffney.